Instructor: Cristina Bicchieri

Skills you'll gain

  •   Sociology
  •   Public Policies
  •   Media and Communications
  •   Trend Analysis
  •   Psychology
  •   Policy Analysis
  •   Cultural Diversity
  •   Social Sciences
  •   Community Development
  •   Behavioral Economics
  • There are 4 modules in this course

    This course covers scripts and schemas, the cognitive structures in which social expectations are embedded, and their relationship with social norms. The course then examines the essentials of norm abandonment, including the relations between personal beliefs and social expectations. We will also evaluate existing intervention strategies, including legal reforms, information campaigns, economic incentives, and group deliberations. Finally, we look at a variety of tools policy makers may use to effect change, highlight the role of trendsetters in social change, and explore the conditions under which they can be successful. The course is a joint Penn-UNICEF project." Please see the following link for a 30% discount on the book that accompanies this course: https://global.oup.com/academic/product/9780190622053/?cc=us&lang=en&promocode=AAFLYG6

    Norm Creation

    Norm Abandonment

    Trendsetters and Social Change

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