Digital Business - Capstone project

This course is part of Digital Business Specialization

Instructors: Valérie Fernandez +1 more

Skills you'll gain

  •   Telecommunications
  •   Digital Transformation
  •   Business Strategy
  •   Market Analysis
  •   Business Planning
  •   Innovation
  •   Business Metrics
  •   Strategic Decision-Making
  •   Action Oriented
  •   Analysis
  •   Change Management
  •   Business Consulting
  •   Business Analysis
  •   Competitive Analysis
  •   Key Performance Indicators (KPIs)
  •   Business Research
  •   Strategic Thinking
  •   Growth Strategies
  •   Process Analysis
  •   Performance Analysis
  • There are 4 modules in this course

    LVMH! Huawei! Energysquare! Three companies in very different industries: luxury goods, telecommunications, energy. Three companies with very different sizes, histories and DNA. And yet, they all share the same objective: to innovate and change, and so to remain or become leaders in their respective markets. The multiple questions that this raises for them warrant your close attention. In this capstone module, you will study each of these three companies and will in turn be an analyst, a consultant and a manager, depending on the assignment. You will use the knowledge acquired in the three MOOCs of this specialization to complete your assignments: analyse a digital business process, define and formulate a strategic shift, apply the principles of growth hacking, and more.

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