Ementorhub

What you'll learn

How to select an appropriate bidding strategy

How to direct ads to specific user groups

How to interpret key performance metrics

How to create a Google Ads search campaign

Skills you'll gain

Web Analytics

Advertising Campaigns

Pay Per Click Advertising

Google Ads

Target Audience

Search Engine Marketing

Bidding

Budget Management

Campaign Management

Digital Advertising

Performance Analysis

Key Performance Indicators (KPIs)

There are 5 modules in this course

By the end of this course you will be able to: • Select appropriate bid strategies for your campaign • Implement conversion tracking tags into a website • Use the Google Ads Performance Planner tool to improve performance • Create a Google Ads search campaign Regardless of your current experience, this course will teach you how to align and measure your Google advertising efforts to meet campaign objectives.

Reach the Right People with Campaign Settings

Track and Measure Conversions

Analyze and Improve Campaign Performance

Create a Full Google Ads Search Campaign