Skills you'll gain

There are 4 modules in this course

Master the art of understanding your customers and building effective marketing strategies. This course will equip you with the skills to identify, classify, and profile customers using market segmentation techniques and data analysis tools. Learn how to analyze customer behavior to optimize marketing campaigns and drive sales. You'll cover marketing fundamentals, product/pricing strategies, brand building, and communication strategies for **digital marketing**. No prior experience is required. This course is perfect for those looking to improve their **marketing** skills and boost their **business**.

Week 2: Product, Pricing & Channel Design for Effective Sales

Week 3: Building Strong Brands - A Business & Marketing Strategy

Week 4: Communication Strategy - A Core Marketing Component