Business Strategy

This course is part of Strategic Leadership and Management Specialization

Instructor: Deepak Somaya

What you'll learn

  •   Explain how different functions and activities fit together in a firm and how they align with the environment to create overall business performance.
  •   Describe and employ important strategic management tools and frameworks for business models.
  •   Apply strategic management tools and frameworks to business contexts in an appropriate manner to arrive at insights for strategic decision making.
  •   Develop a coherent and actionable strategic plan by critically analyzing and processing abundant and diverse business and industry information.
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  • Skills you'll gain

  •   Analysis
  •   Innovation
  •   Strategic Leadership
  •   Market Analysis
  •   Strategic Decision-Making
  •   Value Propositions
  •   Business Strategy
  •   Business Modeling
  •   Organizational Strategy
  •   Competitive Analysis
  • There are 5 modules in this course

    You will be able to: - Understand how managers coordinate different functional areas, resources, and systems inside a company and align them with the external environment to enhance overall performance - Recognize strategic management tools and frameworks and apply them to real business contexts - Process diverse business and industry information to diagnose strategic issues, evaluate strategic alternatives, and formulate a coherent and actionable strategic plan This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/.

    Module 1: Leading Strategically

    Module 2: External Analysis

    Module 3: Internal Analysis and Competitive Advantage

    Module 4: Strategic Positioning and Strategic Renewal

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