What you'll learn
Complete a competitive analysis on a webpage
Develop a solid approach for achieving a productive and successful relationship with your client
Create influencer relationships and collaborations and analyze data to see which content gets the most shares
Create a final report of your findings and recommendations for SEO and present your recommendations to your client
Skills you'll gain
Search Engine Optimization
Content Strategy
Google Analytics
Content Creation
Presentations
Marketing
Consumer Behaviour
Keyword Research
Content Marketing
User Research
Client Services
Forecasting
Specialization - 5 course series
Google SEO Fundamentals
Optimizing a Website for Google Search
Advanced Content and Social Tactics to Optimize SEO
Google SEO Capstone Project