Social Media Marketing in Practice Specialization

Develop Your Social Media Marketing Career. Like, Share, and Tweet your way to success with all the core Social Media Marketing skills required for the modern workplace.

Instructors: Cathal Melinn +1 more

Skills you'll gain

  •   Digital Advertising
  •   Social Media
  •   Advertising Campaigns
  •   Digital Media Strategy
  •   Social Media Campaigns
  •   Online Advertising
  •   Digital Content
  •   Marketing
  •   Brand Awareness
  •   Social Media Management
  •   Content Marketing
  •   Instagram
  • Specialization - 4 course series

    In this Specialization, learners will solve a broad range of authentic business problems as they apply the skills and techniques they learn along the way. Learners will select social media channels and create buyer personas and content calendars to target these personas. Based on their social media channel choices, learners will also create detailed campaign targeting plans to help create paid advertising campaigns.

    Social Media and Social Content Strategy

    Facebook, Instagram, and Snapchat Marketing

    Twitter, LinkedIn, and YouTube Marketing

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